The Fragrance Foundation France - Winners of 2011 FiFi Awards in France!

The Fragrance Foundation of France announced 10 winners of 2011 FiFi Awards in France on May 5, 2011. Awards included best male and female fragrances as well as best flacons and publicity campaigns. Seven of the 10 awards had been decided by public voting on the foundation's website from March 7th to 25th.

The Fragrance Foundation is a non-profit educational organization. The FiFi Awards have been held annually in New York City since 1973. This year we will celebrate the 39th FiFi Awards in the United States on May 27, 2011.

The annual European "FiFi" Awards for the best men's and women's fragrances of the year have been held in the United Kingdom, France, Germany, Italy and Spain since 1993.


The Best Feminine Perfume
YSL Belle D’Opium

The Best Masculine Perfume
Bleu de Chanel

The Best Feminine Flacon
Balenciaga Paris

The Best Masculine Flacon
Voyage D’Hermes

The Best Publicity Campaign Feminine
Lancome Tresor in Love

The Best Publicity Campaign Masculine
Biotherm Homme Force

The Best Perfume Distributed Under Its Own Name
L’Occitane en Provence Pivoine

The Specialist’s Prize
Etat Libre D’Orange Like This, Tilda Swinton

The Perfumer’s Prize
Thierry Mugler Womanity

Special Prize of The Fragrance Foundation France Board
Romano Ricci of Juliette Has a Gun

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